Personal Information Collection Statement
This Personal Information Collection Statement (“PICS”) is intended to inform you, in accordance with the Personal Data (Privacy) Ordinance:
- the purpose for which your personal data collected by us will be used after their collection in the context of your use of this website ("Website") or your purchase of products sold by this website ("Products");
- to whom your personal data may be transferred; And
- to whom you can send your requests for access or correction of data.
We may revise this PICS by editing this page. We encourage you to check this page from time to time to take note of any changes we make.
1. Data user
1.1 (“we”, “us”, “our”) is the Data User.
2. Data subjects
This PICS applies to personal data of (“you” or “your”):
(a) Visitors: natural persons who visit our website;
(b) Users: people who purchase, request or receive products;
(c) Contacts: people who contact us through our website, by email or by other means.
3. What we collect
3.1 We may collect, hold, process, transfer and use the following types of personal data:
(a) visitors: IP address or other unique device identifiers;*
- account password;
iii. Full Name; *
- e-mail address; *
- billing address; *
- shipping address;*
vii. payment information; *
viii. phone number;
- Full Name; *
- e-mail address; *
iii. any other personal data you provide to us.
* indicates mandatory personal data
3.2 If you do not provide us with required personal data, we may not be able to provide you with access to our website, provide you with our products or respond to your communications with us.
4. Purpose and use
4.1 We may collect, store, process, transfer and use your personal data for any of the following reasons:
(a) to provide our products to you, for example:
- to manage and fulfill your orders;
- if you choose to register an account on our website, to create and update your registered account with us; And
iii. to process and facilitate billing and payment for your orders;
(b) to monitor and analyze the use of our website, and to compile aggregate statistics about such use;
(c) personalize your experience on our website, including by identifying your preferences and behavior to better meet your individual needs;
(d) to improve our website and products based on the information and feedback we receive from you and our analysis of your use of our website and purchase of products;
(e) for research and development, and using your personal data to test, research, analyze and assist in product development (including with machine learning);
(f) for customer service and to help us respond more effectively to your service requests, to receive feedback and for support needs;
(g) for non-marketing communications relating to your orders, such as order confirmation and shipping notices;
(h) for technical purposes and project management purposes;
(i) to help maintain the safety, security and integrity of personal data collected on our website;
(j) to prevent fraud;
(k) for legal proceedings or as required by regulators, government entities and official investigations;
(l) for direct marketing, but only if we receive your consent (see paragraph 11 below); And
(m) for other purposes directly related to the above.
4.2 The personal data we collect may not be used for other purposes unless:
(a) you have expressly given your consent to use for other relevant purposes;
(b) the purpose is directly related to the purpose for which the personal data was collected; Or
(c) we are permitted to use the personal data for other purposes arising from an exemption or otherwise in accordance with applicable law and regulation.
5.1 We may transfer your personal data to the following people:
(a) our employees and officers;
(b) our subsidiaries, and their employees and officers;
(c) Shopify Inc, an IT service provider engaged by us to operate and maintain the Website and to process your orders placed on the Website, and its subsidiaries and parent companies;
(d) Paypal Holdings Inc. and its affiliates, as well as other payment processors or facilitators ("Payment Processors") that we may engage to carry out payment processes for us with respect to our Products or in connection with of our activities;
(e) suppliers of our products (the “Suppliers”), to enable the shipment of our products to you;
(f) other service providers and data processors engaged by us, such as:
- administrative service providers;
- IT service and software providers;
iii. data analysis service providers;
- data entry and processing service providers;
- cloud service providers; And
- credit reference agencies.
(g) our insurers and bankers;
(h) our professional legal, financial and accounting advisors;
(i) other companies, organizations or individuals to the extent required by law, regulation, legal process, governmental requests or where disclosure is appropriate for security reasons. This includes exchanging your personal data with other companies, organizations or individuals for the purposes of protection and fraud prevention; And
(j) other companies, organizations or persons in connection with negotiations of any merger, sale of company assets, consolidation or restructuring, financing or acquisition of all or a portion of our business by or into such other company.
5.3 If we transfer your personal data to others, we will ensure the confidentiality of your personal data by including confidentiality clauses or other contractual terms in agreements with the third parties with whom we share your personal data.
5.4 We may share your personal data with persons other than those described in paragraph 5.1 above if we notify you in advance and receive your consent.
6.1 A cookie is a small data file that a website can send to your computer or device when you visit our Website.
6.2 Cookies are used to make websites work better and more efficiently, usually by enabling them to recognize you and remember important information that will make your use of a website more convenient (for example, by remembering your preferences username).
(a) store technical data to ensure that our website is loaded and displayed correctly and efficiently when you visit our website;
(b) remember choices you make or information you provide (such as your username, language, or the region you are in) so that your preferences are remembered during future visits to our Website and that you do not have to reauthenticate your identity during your future visits;
(c) analyze how you navigate our website to help us optimize its design; And
(d) track your behavior and preferences so that we can evaluate the type of information and products we may offer you.
6.4 We use:
(a) session cookies which are unique for each visit you make to our website; And
(b) persistent cookies which will not be deleted when you close your browser window and which will be activated each time you visit our website.
6.5 The cookies we use are either:
(a) necessary cookies that are essential to our Website to help you move from page to page and use the features of our Website;
(b) functionality cookies that allow our website to remember choices you make and provide more personal features; Or
(c) performance cookies which collect information about your use of our website and help us to improve its operation.
6.9 We only keep cookies for as long as is necessary for the function they perform. This function varies depending on the cookie.
7.1 We will retain your personal data for the period reasonably necessary to fulfill the purposes for which it was collected. We may also retain your personal data for a longer period if this is necessary to comply with our contractual or legal obligations.
7.2 The personal data you have provided to us will be destroyed at the end of this retention period.
9. Access and correction
9.1 You have the right under the PDPO to:
(a) request a copy of your personal data that we hold, unless we are exempt from responding to a data access request; And
(b) to ask us to make necessary corrections to personal data that you consider to be inaccurate after we have responded to your data access request. We may refuse a request to correct data if we believe that the personal data is accurate, an expression of opinion or the proposed correction is inaccurate.
9.2 If you wish to access or correct your personal data, please contact us.
9.3 We reserve the right to charge a reasonable fee for processing any request for access to or correction of personal data.
10. Direct marketing
10.1 We may use your collected personal data to market our products directly to you.
10.2 The type of personal data we use for direct marketing purposes are:
□ your full name;
□ your email address;
□ I do not object to the use of these types of personal data for direct marketing purposes.
□ I object to the use of the types of personal data listed in the checked boxes for direct marketing services (but not other types).
10.3 The direct marketing activities we intend to carry out using your personal data are:
□ information and promotional materials about: our products, products similar to those you have previously purchased, discounts and other promotions, and information about us that we think you may find useful;
□ updates regarding our website or products; And
□ holiday greetings.
□ I do not object to receiving these types of direct marketing activities.
□ I object to receiving the types of direct marketing activities listed in the checked boxes (but not other types).
10.4 If you do not expressly indicate your consent, we may not use the types of personal data for the direct marketing activities described in this paragraph 11.
10.5 If we receive your consent for direct marketing, we may transfer your personal data for direct marketing purposes to the persons mentioned in paragraph 5.1 above.
10.6 You can ask us to stop using your personal data for direct marketing purposes at any time by emailing us or responding with “unsubscribe” to any direct marketing communication from us.